Project Overview

One of Nike's leading retail management agencies (that we cannot name) came to us and asked if we would put together some advertising concepts for the release of Nike's new signature series shoe line-up. Being that the campaign could feature the best players in the game, we came up with messaging and a visual language based around the idea that game changers are not seen... they are felt. We also explored some logo reveal concepts and design direction for their television display units.

Branding Services

• We helped with concept, design and messaging for Nike's retail advertising.
• We developed motion boards and logo reveal animations.