Brand Story

Now this one was kind of a trip. Here we are, faced with a medieval themed restaurant/theater that needed a more modern, hip look… Kind of a contradiction in terms, but since they want modern customers… well, you can see how that works.

But seriously, they needed a new brand identity, as the original branding was just plain worn out. It had served them well when they were a small startup, but they wanted to expand their market and broaden their demographic, so a major re-working was in order.

We needed to keep the medieval theme strong, while bringing the logos and other brand identifiers into the twenty-first century. We gave it an epic fantasy look, drawing from the experience of dining at this unique, exciting concept restaurant.

We helped them re-vamp the visuals and environmental assets to really immerse people, and make the brand something people would take home with them and talk about. Then, we followed up the facelift with world-class advertising and top notch brand marketing. So… Wouldst thou like fries with that?

Branding Services

• We developed the new brand identity
• We helped them with advertising and brand marketing
• We helped them with environment assets to help communicate the experience