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Playstation showcases our PS4 work and steals the show at E3

By BASIC Show & Tell June 11, 2013

E3, the biggest gaming conference of the year is taking place this week and we couldn’t be more excited. Over the last 7 months, we’ve been working with the creative teams at Sony and their development studios to define brand standards and art direction for the release of four AAA titles for the new PS4.

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Join us for our Behance Portfolio Review

By BASIC Life@BASIC April 10, 2013

Come check out our portfolio, show us yours, have a drink, some appetizers and meet cool people!

As part of our mission to curate and showcase creativity in San Diego, we are hosting a Behance Portfolio Review so that creative professionals can take part in the Behance community offline, and share/receive feedback on their work. This review will be a great opportunity to connect with other creatives, gain experience presenting your work samples and learn how to hone your critical eye.

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We've been awarded the "Internet's Highest Honor" with two Webby Award Honoree selections

By BASIC Show & Tell April 09, 2013

We’re super excited to announce we have been selected for two Webby Award Honorees including "Best Practices" (overall conventions including vision design, user experience, technology and innovation) as well as "Best Web Application/Service" for our work on Flud. And considering the fact that other honorees in those same categories included mega brands and international creative agencies like: Forbes Media, BBC News, TBWA Worldwide, Ogilvy, and Goodby Silverstein & Partners - THIS IS HUGE!

Due to the exceptional quality of submissions received this year, the Webby Academy has acknowledged outstanding entries as Official Honorees. With 11,000 entries received from all 50 US states and over 60 countries, the Official Honoree distinction is awarded to the top of all work entered that exhibits remarkable achievement.

We are really excited for the “Best Practices” award specifically because our design principles, architecture planning and overall creative approach has set a standard for other companies and brands moving forward. This category does a great job of showcasing our collaboration with Flud and all the thinking and hard work that went into the functionality, user experience, design and innovative technological capabilities of the Webby Award winning app.

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TechCrunch loves Flud

March 15, 2013